Obesity is a global pandemic. 

In 2001, the Indian Wellness brand VLCC, founded by Mrs. Vandana Luthra, took the first step towards creating awareness about Obesity and its ill-effects.

VLCC has announced the launch of its annual public awareness campaign against obesity. The 26-day Anti-Obesity Drive has been kick-started by Vandana Luthra, Founder, VLCC Group, and will culminate on November 26, which VLCC has been observing annually as Anti-Obesity Day, since 2001.

This year’s Anti-Obesity campaign – “Take the Orange Pledge: Stand Up India” – seeks to create awareness about the pitfalls of leading a sedentary lifestyle and dangers of prolonged sitting, urging people to be more active.

I was lucky enough to witness one of their ‘Anti – Obesity Drive’ in action, on 12th November 2019 at the VLCC’s main center in Worli, Mumbai.

Vandana Lutra, the founder of VLCC came in-person to promote the drive. She inspired us with her words to lead a healthy life.

I mean, who else better than her? Even at the age of 60, she looks fit, healthy and beautiful as ever. Go to the link below to listen to Vandana Luthra herself talking about the Orange Pledge and encouraging us to lead a healthier life.

Here are some more key highlights from the event:

Vandana Luthra, kickstarting the Anti-Obesity drive with children.
Vandana Luthra taking the Orange Pledge.
One of the participants at the Anti-Obesity drive, disposing away unhealthy food.

As part of this campaign, VLCC is also conducting health and wellness camps at corporate offices across India as well as reaching out to children to sensitize them about the importance of staying healthy, through workshops in schools in over 150 cities.

VLCC the leading Beauty & Wellness master brand is widely recognized for its weight loss solutions and therapeutic approach to beauty treatments. Their mission is to transform lives by making beauty and wellness accessible to women and men everywhere in India which we believe empowers our consumers to look good, feel good and get the most out of life.

And, they have declared war on obesity since its inception. 

Celebrate Anti-Obesity drive wit VLCC by availing great offers on their health and beauty services. Check out the website for more information: Click Here

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