Fashion

Shikha & Nitika x Pernia’s Pop-Up Shop

On 18 January, 2019; Pernia's Pop-Up Shop added a new collection to their already fantastic jungle of looks, by the designers Sihkha & Nitika. I got a chance to personally interview them about their new collection. What inspired you to get into designing? I was one of those creative kids. So, since childhood I've been… Continue reading Shikha & Nitika x Pernia’s Pop-Up Shop

Fashion · Products

Aéropostale Autumn/Winter Collection ‘18

Aéropostale opens it's doors of a new store in Palladium Mall, Mumbai. We were there at it's opening party and had a chance to closely check out their new collection for Winter/Fall. Aéropostale specialises in casual wear and accessories. For me, the collection is a perfect fit for college/school wear or something that you can… Continue reading Aéropostale Autumn/Winter Collection ‘18

Fashion

#Throwback

*This project was in collaboration with Kyra Jewellers. Shot by Samiksha Borikar with Makeup by Juhi, this is my all time favourite collab. Honestly, we shot all the four looks: The White & Black Swan, the Diva and the Queen, in small corners of Ruha's Kitchen and Bar, with natural light. Love,

Fashion · Mid Night Scribbles

How To Market your Wooplr Store

Wooplr is making one’s entrepreneurial dreams come true with just a simple sign up! Within minutes, you can set up your store, start selling and earn. Easy Peazy! Okay, maybe not that easy. With the rising competition, it is tough to make your store shine above hundred others. Let me tell you how I managed… Continue reading How To Market your Wooplr Store

Fashion · Mid Night Scribbles

How to Start a Blog in 2018

Free food, getting products before their launch, free travel, love, and appreciation from thousands of fans. Ah, the blogging world is beautiful, right? Oh, are you tempted to join this world 'cause of one or all of the reasons above? If yes, then close this article right away because this ain't the right place for… Continue reading How to Start a Blog in 2018

Fashion

Manish Arora’s Take On PWF

    Manish Arora is in a spiritual mood for Autumn Winter 2018. Zen Buddhism and meditation from Japan informs rich cherry blossom brocades and chrysanthemum threadwork on monastic kimono inspired jackets and gathered worker trousers. A Japanese precision permeates a strictly divided line-up of uniform silhouettes fabricated in Japanese silks, all topped with knotted scarves made… Continue reading Manish Arora’s Take On PWF

Fashion · Products

Styling Converse High Tops – 5 ways

Without socks or with tights, during the evening or amid the day, on the shoreline or at a club, Converse are a bringing together shoe: everybody adores them. Worn by fashionistas like Rihanna, Gwyneth Paltrow, Chloe Sevigny and Kate Moss, they appear in magazines from Elle to US Weekly. Millie Bobby Brown wore the Chucks… Continue reading Styling Converse High Tops – 5 ways